About My Work


Hi, I’m Danielle, and I’ve helped a diverse range of companies bring voice and energy to their marketing communications.

What I do:

  • newsletters
  • articles
  • whitepapers
  • eBooks
  • case studies
  • developing brand voice & narrative
  • ghost blogging
  • infographics
  • video scripts
  • brochures
  • LinkedIn posts that don’t read like A.I.

Specialties: Enterprise tech, AI/GenAI, voice tech, data, analytics, smart manufacturing, cloud, ERPs, IoT, hotel distribution.

Some of my clients and projects:

SAP:

I wrote the bi-monthly newsletter for SAP Insights (ask me for samples)

Logistics:

Sustainable Logistics on the Move

2023 Tech Trends:

The 12 Warmest Trends for 2023

AR:

Augmented Reality Goes to Work On the Factory Floor

Digital Twins:

How Digital Twins Are Driving the Future of Business

Simulation Tech:

The Road to Virtual Safety Simulations

Tiny Tech:

Tiny Tech, Big Bang

Other clients:

Splashtop: Remote access tech

Oden.io: Industry 4.0 manufacturing content; manufacturing automation

SAP Concur: Global travel & expense management platform blog

Onyx CenterSource: Hotel distribution ebook; blog posts; articles

OTA Insight (now Lighthouse): Hotel distribution blog

Launchmetrics: Created brand narrative

RR Donnelley: a large range of communications, including trade show materials, website refresh, sales emails, case studies, etc.

SundaySky: helped create brand voice for video startup; white papers, case studies, sales scripts, emails like this L.A. Kings customer story

I bring years of experience in marketing and writing to every project, an absolute respect for deadlines, and an understanding of what it takes to create a memorable brand that commands attention in today’s very crowded marketplace.

I can write for a range of audiences, from the tech-centric executive to the layperson; I have a knack for taking complex concepts and making them clear, straightforward, and interesting.